Oct
24
Hollywood's remake of the film from the bestseller "The Girl with the Dragon Tattoo"is scheduled for release just before Christmas. It comes on the heels of the 2009 Swedish film versions of the Stieg Larsson's Millenium Triology*. While not exactly family fare, I loved Larsson's books and I'm not the...
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Oct
21
We need a new name for 'transmedia storytelling'. It seems like all the excitement about big transmedia storytelling projects has made it the buzz term du jour. But somehow, in all that excitement, the fundamentals have become obscured. It's important to remember that in 'transmedia storytelling,' that 'transmedia' is an...
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Oct
05
The webinar Dr. Bonnie Buckner and I developed for UCI Extension, “The Power of Transmedia Storytelling: Persuasive Communications Across Emerging Technologies,” won the best webinar content award from the Internet Marketing Association. We created it for the course we teach on Transmedia Storytelling and Marketing for UCI Extension’s Internet Marketing...
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Aug
25
Dr. Bernie Luskin founded the very first media psychology doctoral program in the United States (and possibly even the whole world) at Fielding Graduate University. In his time at Fielding, I'll bet I heard Bernie say “media psychology is a field whose time has come” at least a hundred times....
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Aug
22
Stories are powerful things. The International OCD Foundation is putting transmedia storytelling to work in its new campaign to raise awareness and overcome stereotypes about Obsessive Compulsive Disorder (OCD) called Dare to Believe...Together We Can Beat OCD. Stories are a primal form of communication that allows us to capture and...
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Dr. Pamela Rutledge is available to reporters for comments on the psychological and social impact of media and technology on individuals, society, organizations and brands.