DR. PAM | MEDIA PSYCHOLOGIST
THE PSYCHOLOGY OF DIGITAL BEHAVIORS
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      • Data Strategy: Listen to Your Consumers’ Stories
      • The Psychology of Story
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DR. PAM | MEDIA PSYCHOLOGIST
  • Home
  • Blog
  • About
    • About Dr. Pamela Rutledge
    • Media Psychology
      • What Is A Media Psychologist?
      • 8 Reasons Why We Need Media Psychology
      • Careers in Media Psychology
      • Example Careers in Media Psychology
      • Media Psychology at Fielding Graduate University
      • Positive Media Psychology
    • MPRC
      • Media Psychology Research Center
    • Media Psychology Review
  • Consulting
    • Speaking & Consulting
    • Audience Engagement: Why Use Personas?
      • How to Build a Persona
    • Adapting to Change
    • Transmedia Storytelling
      • Storytelling Across Platforms
      • Transmedia Storytelling Starts with the Power of Story
      • Our Transmedia World
      • Transmedia Case Study: The Three Little Pigs
      • Transmedia Storytelling Workshop
  • Story Power
    • Brand Storytelling
    • Storytelling: Brands, Entertainment & Organizations
      • Storytelling for Organizations
      • Core Story: Case Study
  • In the News
    • Press Quotes & Interviews 2022-2025
    • 2021-2019
    • 2018-2016
    • 2016-2017
    • 2015-2013
    • 2012 & EARLIER
    • Video Interviews & Webinars
  • Resources
    • Mindful Media & Digital Literacy
      • Positive Media Psychology
      • Benefits of Video Games Part 1
      • Benefits of Video Games Part 2
      • Benefits of Video Games Part 3
      • Becoming Mindful: Exercises
      • Mindful Media Journal
    • Academic Materials
      • Media Psychology Syllabus 2021
      • Media Psychology Syllabus 2012
      • Media Psychology Syllabus 2015
    • Articles
      • Persuasion & Augmented Reality
      • Psychology of Transmedia Engagement
      • Theories of Attention
      • The Psychology of Color
      • Website Design: How to Use Psych Theory
      • Data Strategy: Listen to Your Consumers’ Stories
      • The Psychology of Story
  • Archives
  • Contact

About Pamela Rutledge

Pamela Rutledge, PhD, MBA is the Director of the Media Psychology Research Center. A consultant, author, speaker, and professor, she consults on a variety of media projects developing audience engagement and brand storytelling strategies.

Transmedia Storytelling: Neuroscience Meets Ancient Practices

Every day you wake up to a flow of information. Your alarm clock sounds and you check your... read more →
  • May 16, 2011
  • Pamela Rutledge
  • No Comments

Podcast: Transmedia Storytelling

Pam Rutledge and Bonnie Buckner joined host Wayne Hurlbert on BlogTalkRadio's Blog Business World to talk about transmedia storytelling, the psychological power of storytelling for marketing and advocacy and to... read more →
  • April 25, 2011
  • Pamela Rutledge
  • No Comments
New perspectives

The Big 3: Transmedia, Psychology and Innovative Thinking

For several years now, I've had the dubious distinction of trying to explain to people what it means to be a media psychologist. The trick is to get the definition... read more →
  • April 21, 2011
  • Pamela Rutledge
  • No Comments

Perpetuating the Fear of Technology

Shame on LA Times columnist Sandy Banks for perpetuating ignorance and the fear of technology in her column “The stage is too big for kids” .  If you want to... read more →
  • April 3, 2011
  • Pamela Rutledge
  • No Comments

Twitter & The Bronx Zoo’s Cobra: Making News Compelling Through Story

The Bronx Zoo misplaced an Egyptian cobra.  (Don’t you hate it when that happens?)  I read about it in the LA Times.  This isn’t the first errant zoo animal, so... read more →
  • April 1, 2011
  • Pamela Rutledge
  • No Comments
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FOR THE PRESS

Dr. Pam Rutledge, media psychologistDr. Pamela Rutledge is available to reporters for comments on the psychological and social impact of media and technology on individuals, society, organizations and brands.  pamelarutledge@gmail.com

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RECENT POSTS

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MEDIA PSYCHOLOGY RESEARCH

The Media Psychology Research Center (MPRC) is an independent research organization directed by Dr. Pam Rutledge.  Read about MPRC at www.mprcenter.org.

CONSULTING PROJECTS

Dr. Rutledge consults on a variety of media projects using psychology to translate data into human behavior for powerful results.

  • Parenting in a Digital World webinar series
  • Persona Development for audience segmentation
  • Fan and Audience Engagement: Identifying audience narratives to satisfy needs
  • Brand Storytelling: Supercharging brand meaning

RECENT POSTS

  • Do You Want Your Kids Arguing Like a Politician?
  • U.S. Politics Look Like a Bad Marriage
  • We’re Being Played: Propaganda, Memes and War
  • The Legacy of Daytime Talk Shows Lives in Your Feed
  • Oprah's High Road: Diverging Paths in Daytime Talk Shows

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