DR. PAM | MEDIA PSYCHOLOGIST
THE PSYCHOLOGY OF DIGITAL BEHAVIORS
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      • The Psychology of Story
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DR. PAM | MEDIA PSYCHOLOGIST
  • Home
  • Blog
  • About
    • About Dr. Pamela Rutledge
    • Media Psychology
      • What Is A Media Psychologist?
      • 8 Reasons Why We Need Media Psychology
      • Careers in Media Psychology
      • Example Careers in Media Psychology
      • Media Psychology at Fielding Graduate University
      • Positive Media Psychology
    • MPRC
      • Media Psychology Research Center
    • Media Psychology Review
  • Consulting
    • Speaking & Consulting
    • Audience Engagement: Why Use Personas?
      • How to Build a Persona
    • Adapting to Change
    • Transmedia Storytelling
      • Storytelling Across Platforms
      • Transmedia Storytelling Starts with the Power of Story
      • Our Transmedia World
      • Transmedia Case Study: The Three Little Pigs
      • Transmedia Storytelling Workshop
  • Story Power
    • Brand Storytelling
    • Storytelling: Brands, Entertainment & Organizations
      • Storytelling for Organizations
      • Core Story: Case Study
  • In the News
    • Press Quotes & Interviews 2022-2025
    • 2021-2019
    • 2018-2016
    • 2016-2017
    • 2015-2013
    • 2012 & EARLIER
    • Video Interviews & Webinars
  • Resources
    • Mindful Media & Digital Literacy
      • Positive Media Psychology
      • Benefits of Video Games Part 1
      • Benefits of Video Games Part 2
      • Benefits of Video Games Part 3
      • Becoming Mindful: Exercises
      • Mindful Media Journal
    • Academic Materials
      • Media Psychology Syllabus 2021
      • Media Psychology Syllabus 2012
      • Media Psychology Syllabus 2015
    • Articles
      • Persuasion & Augmented Reality
      • Psychology of Transmedia Engagement
      • Theories of Attention
      • The Psychology of Color
      • Website Design: How to Use Psych Theory
      • Data Strategy: Listen to Your Consumers’ Stories
      • The Psychology of Story
  • Archives
  • Contact
Aug 26

Self-Efficacy and Problem-Solving in Video Games: Part I

Worried About Video Games? It's time to exhale. Video games often get a bad rap, but it’s time we give them a little more credit. Video games and interactive media can have a positive impact on self-efficacy which increases resilience, optimism, and motivation. In this and the following two posts... read more →
  • August 26, 2012
  • Pamela Rutledge
  • No Comments
Jul 23

The Batman Shooter: Can We Blame the Lack of Social Media?

As people make sense of the senseless, like what is being called the Colorado Massacre or the Batman Shooting, we try to find an explanation. The world is a very scary place when we can’t explain why terrible things happen, especially to good people. The implication, of course, is that... read more →
  • July 23, 2012
  • Pamela Rutledge
  • No Comments
Jul 19

Augmented Reality: Beyond Usability

Augmented reality describes the process of using technology to overlay virtual information onto the real world to ‘augment,’ or add value, to our experience. Augmented reality applications are unique in that because they project virtual information into a user’s physical environment, they effectively blend real and virtual. They are also... read more →
  • July 19, 2012
  • Pamela Rutledge
  • 4 Comments
Apr 22
Rutledge - Rewiring Maslow

Revising Maslow's Hierarchy for a Socially-Connected World

Revising Maslow: My model places social connection at the hub, as fundamental to achieving all human needs, from sex and safety to esteem.In my November 2011 Psychology Today article “What Maslow Misses,” I argued that Maslow’s popular Hierarchy of Needs pyramid undervalues the role of social connection in human basic... read more →
  • April 22, 2012
  • Pamela Rutledge
  • 4 Comments
Apr 19
What is media psychology?

Media Psychologist, Clinical Psychologist or Media Personality?

I get lots of questions about media psychology, such as ‘What is media psychology?’ and ‘What does a media psychologist do?’  A big stumbling block is the common understanding of a media psychologist as a psychologist who appears in the media. That's the wrong answer. Here is a recent question:... read more →
  • April 19, 2012
  • Pamela Rutledge
  • 2 Comments
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FOR THE PRESS

Dr. Pam Rutledge, media psychologistDr. Pamela Rutledge is available to reporters for comments on the psychological and social impact of media and technology on individuals, society, organizations and brands.  pamelarutledge@gmail.com

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RECENT POSTS

  • Do You Want Your Kids Arguing Like a Politician?
  • U.S. Politics Look Like a Bad Marriage
  • We’re Being Played: Propaganda, Memes and War
  • The Legacy of Daytime Talk Shows Lives in Your Feed
  • Oprah's High Road: Diverging Paths in Daytime Talk Shows

MEDIA PSYCHOLOGY RESEARCH

The Media Psychology Research Center (MPRC) is an independent research organization directed by Dr. Pam Rutledge.  Read about MPRC at www.mprcenter.org.

CONSULTING PROJECTS

Dr. Rutledge consults on a variety of media projects using psychology to translate data into human behavior for powerful results.

  • Parenting in a Digital World webinar series
  • Persona Development for audience segmentation
  • Fan and Audience Engagement: Identifying audience narratives to satisfy needs
  • Brand Storytelling: Supercharging brand meaning

RECENT POSTS

  • Do You Want Your Kids Arguing Like a Politician?
  • U.S. Politics Look Like a Bad Marriage
  • We’re Being Played: Propaganda, Memes and War
  • The Legacy of Daytime Talk Shows Lives in Your Feed
  • Oprah's High Road: Diverging Paths in Daytime Talk Shows

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Content copyright Pamela Rutledge 2026.