Apr
27
I had 47 emails in my inbox this morning, not counting what Gmail and Mac Mail managed to filter out into spam, listservs, Google Alerts and ads. That’s pretty typical for a Friday. Saturdays have a lot less, leaving me feeling both relieved and anxious that something maybe didn’t get...
read more →
Apr
24
We should expect all candidates to be investing heavily in social media . Why? Because social media isn’t just the NEW way to campaign; it’s THE way to campaign these days. Here are five reasons why. 1. Lack of a strong social media presence makes a candidate seem old-fashioned and out...
read more →
Apr
19
Every brand has a story--every brand, service, cause or idea was started because somebody, somewhere had a flame coming out of their you-know-whats that inspired them to do the work, to get up early and stay late and push through to turn an idea into a reality. Every brand was...
read more →
Apr
12
Obama was the classic Underdog archetype. Social media wasn’t his communications vehicle, it was part of his story. People ask if Hillary Clinton will have a social media advantage because Obama did or if the Republicans will ever get it right. Those are the wrong questions. Ask if Hillary can adapt...
read more →
Apr
11
Entrepreneur Alane Adams worries that kids don’t read enough. This, along with some nudging from her son, inspired her to put pen to paper and create the fantasy book series, The Legends of Orkney, based on Norse mythology. The series is full of magic and adventure in order to entice...
read more →
« Previous Page — Next Page »
Dr. Pamela Rutledge is available to reporters for comments on the psychological and social impact of media and technology on individuals, society, organizations and brands.