Amazon succeeds because their strategy catches the psychological fundamentals that drive consumer behavior, not short-term infatuation with bells and whistles. When the iPad came out, many sounded the death knell... read more →
Okay, I have to admit I am a gadget-freak. My husband continually gives me grief because I can justify any technology purchase by saying “but I’m a Media Psychologist. I... read more →
Okay, I have to admit I am a gadget-freak. My husband continually gives me grief because I can justify any technology purchase by saying “but I’m a Media Psychologist. I... read more →
Dr. Pamela Rutledge is available to reporters for comments on the psychological and social impact of media and technology on individuals, society, organizations and brands.