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DR. PAM | MEDIA PSYCHOLOGIST
  • Home
  • Blog
  • About
    • About Dr. Pamela Rutledge
    • Media Psychology
      • What Is A Media Psychologist?
      • 8 Reasons Why We Need Media Psychology
      • Careers in Media Psychology
      • Example Careers in Media Psychology
      • Media Psychology at Fielding Graduate University
      • Positive Media Psychology
    • MPRC
      • Media Psychology Research Center
    • Media Psychology Review
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    • Speaking & Consulting
    • Audience Engagement: Why Use Personas?
      • How to Build a Persona
    • Adapting to Change
    • Transmedia Storytelling
      • Storytelling Across Platforms
      • Transmedia Storytelling Starts with the Power of Story
      • Our Transmedia World
      • Transmedia Case Study: The Three Little Pigs
      • Transmedia Storytelling Workshop
  • Story Power
    • Brand Storytelling
    • Storytelling: Brands, Entertainment & Organizations
      • Storytelling for Organizations
      • Core Story: Case Study
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      • Benefits of Video Games Part 1
      • Benefits of Video Games Part 2
      • Benefits of Video Games Part 3
      • Becoming Mindful: Exercises
      • Mindful Media Journal
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      • Media Psychology Syllabus 2021
      • Media Psychology Syllabus 2012
      • Media Psychology Syllabus 2015
    • Articles
      • Persuasion & Augmented Reality
      • Psychology of Transmedia Engagement
      • Theories of Attention
      • The Psychology of Color
      • Website Design: How to Use Psych Theory
      • Data Strategy: Listen to Your Consumers’ Stories
      • The Psychology of Story
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May 26

Twitter, Citizen News, and Another Man’s Shoes

  • May 26, 2008
  • Pamela Rutledge
  • No Comments

Two things came across my RSS feeds today that show how technology is impacting our information environment. First, YouTube has added a News Manager to promote Citizen News content. Meet Olivia:

Second was a blog entry by CNET’s Dan Farber on Twitter as a viable means of spreading information.

I am simultaneously excited by the prospects of such a wide range of information and the complications of it. How do I find the interesting and important stuff? (Certainly not always the same thing. Think Mentos and Diet Coke.) How do I manage the information flows that meet the interesting or important criteria? And a perhaps cautionary concern (or call it cynical) of how I can perform due diligence on all this? How do I determine quickly enough to be useful what is reliable, objective, white-washed, agenda-laden, mean-spirited, or just plain wrong? We see errors enough in the official reporting establishments that suggest this is no easy task (like the go-to CNN footage showing Chinese soldiers in Tibet that turned out to be Nepalese soldiers–oops).

There are continually emerging ways of monitoring information–from RSS feeds, feed consolidators, listservs, trolling MySpace, Facebook, and Twitter, and, or course, just hearing about things from friends. For me, the challenge is to make sure that I am not just keeping up with information, but trying to achieve a balance in perspective. (My husband John reads the front pages of 30 foreign language papers for this, when he is not actually visiting the places he’s curious about. He reads faster than i do.)

While I frequently wonder how these bloggers, emailers, and YouTubers know so many interesting people, I remind myself that generally our sources are self-selected, and therefore make it unlikely that we get opinions from the “other side” whatever that might be. With the abundance of information, it becomes all the easier to reaffirm our own points of view. To give a nod to cognitive scientists, it really cuts down on the cognitive dissonance and that pesky discomfort that comes from uncertainty.

The challenge is to make sure that knowing all this stuff doesn’t make us so scared that we don’t want to know it. There are no shortage of advice from dignitaries such as Yogi Berra, Will Rogers, and St. Augustin about seeing things from another’s point of view. It turns out a lot of things are at stake, just ask the social and political scientists who spend time trying to resolve intergroup conflict.

The worst kinds of intractable conflict starts with fear in our own brains. The great thing about the new journalism is that it’s not linear; it comes at you from everywhere. A lot of people worry about this, but I think it’s a good thing. With luck, a bunch of stuff will sneak in our brains that we hardly notice and wedge us out of our comfort zone into seeing a bigger picture.

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About The Author

Pamela Rutledge, PhD, MBA is the Director of the Media Psychology Research Center. A consultant, author, speaker, and professor, she consults on a variety of media projects developing audience engagement and brand storytelling strategies.

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Dr. Pam Rutledge, media psychologistDr. Pamela Rutledge is available to reporters for comments on the psychological and social impact of media and technology on individuals, society, organizations and brands.  pamelarutledge@gmail.com

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The Media Psychology Research Center (MPRC) is an independent research organization directed by Dr. Pam Rutledge.  Read about MPRC at www.mprcenter.org.

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Dr. Rutledge consults on a variety of media projects using psychology to translate data into human behavior for powerful results.

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