DR. PAM | MEDIA PSYCHOLOGIST
THE PSYCHOLOGY OF DIGITAL BEHAVIORS
  • Home
  • Blog
  • About
    • About Dr. Pamela Rutledge
    • Media Psychology
      • What Is A Media Psychologist?
      • 8 Reasons Why We Need Media Psychology
      • Careers in Media Psychology
      • Example Careers in Media Psychology
      • Media Psychology at Fielding Graduate University
      • Positive Media Psychology
    • MPRC
      • Media Psychology Research Center
    • Media Psychology Review
  • Consulting
    • Speaking & Consulting
    • Audience Engagement: Why Use Personas?
      • How to Build a Persona
    • Adapting to Change
    • Transmedia Storytelling
      • Storytelling Across Platforms
      • Transmedia Storytelling Starts with the Power of Story
      • Our Transmedia World
      • Transmedia Case Study: The Three Little Pigs
      • Transmedia Storytelling Workshop
  • Story Power
    • Brand Storytelling
    • Storytelling: Brands, Entertainment & Organizations
      • Storytelling for Organizations
      • Core Story: Case Study
  • In the News
    • Press Quotes & Interviews 2022-2025
    • 2021-2019
    • 2018-2016
    • 2016-2017
    • 2015-2013
    • 2012 & EARLIER
    • Video Interviews & Webinars
  • Resources
    • Mindful Media & Digital Literacy
      • Positive Media Psychology
      • Benefits of Video Games Part 1
      • Benefits of Video Games Part 2
      • Benefits of Video Games Part 3
      • Becoming Mindful: Exercises
      • Mindful Media Journal
    • Academic Materials
      • Media Psychology Syllabus 2021
      • Media Psychology Syllabus 2012
      • Media Psychology Syllabus 2015
    • Articles
      • Persuasion & Augmented Reality
      • Psychology of Transmedia Engagement
      • Theories of Attention
      • The Psychology of Color
      • Website Design: How to Use Psych Theory
      • Data Strategy: Listen to Your Consumers’ Stories
      • The Psychology of Story
  • Archives
  • Contact
DR. PAM | MEDIA PSYCHOLOGIST
  • Home
  • Blog
  • About
    • About Dr. Pamela Rutledge
    • Media Psychology
      • What Is A Media Psychologist?
      • 8 Reasons Why We Need Media Psychology
      • Careers in Media Psychology
      • Example Careers in Media Psychology
      • Media Psychology at Fielding Graduate University
      • Positive Media Psychology
    • MPRC
      • Media Psychology Research Center
    • Media Psychology Review
  • Consulting
    • Speaking & Consulting
    • Audience Engagement: Why Use Personas?
      • How to Build a Persona
    • Adapting to Change
    • Transmedia Storytelling
      • Storytelling Across Platforms
      • Transmedia Storytelling Starts with the Power of Story
      • Our Transmedia World
      • Transmedia Case Study: The Three Little Pigs
      • Transmedia Storytelling Workshop
  • Story Power
    • Brand Storytelling
    • Storytelling: Brands, Entertainment & Organizations
      • Storytelling for Organizations
      • Core Story: Case Study
  • In the News
    • Press Quotes & Interviews 2022-2025
    • 2021-2019
    • 2018-2016
    • 2016-2017
    • 2015-2013
    • 2012 & EARLIER
    • Video Interviews & Webinars
  • Resources
    • Mindful Media & Digital Literacy
      • Positive Media Psychology
      • Benefits of Video Games Part 1
      • Benefits of Video Games Part 2
      • Benefits of Video Games Part 3
      • Becoming Mindful: Exercises
      • Mindful Media Journal
    • Academic Materials
      • Media Psychology Syllabus 2021
      • Media Psychology Syllabus 2012
      • Media Psychology Syllabus 2015
    • Articles
      • Persuasion & Augmented Reality
      • Psychology of Transmedia Engagement
      • Theories of Attention
      • The Psychology of Color
      • Website Design: How to Use Psych Theory
      • Data Strategy: Listen to Your Consumers’ Stories
      • The Psychology of Story
  • Archives
  • Contact
Feb 19

SOPA and PIPA: Whose rights are we protecting?

  • February 19, 2012
  • Pamela Rutledge
  • No Comments

One of many anti-SOPA web pleas

The NY Times article (In Fight Over Piracy Bills, New Economy Rises Against Old) by Jonathan Weisman on the proposed anti-piracy legislation in Congress  highlights the conflict between old and new business models.

The battle of the SOPA (Stop Online Piracy Act) and PIPA (Protect IP Act) bills signals the changing times.  It suggests that public understanding of media use is shifting.  It highlights the reallocation of  political heft, dollars and lobby power from the old to new economy.  It also shows the power of the new communications model of many-to-many.  When people are connected across networks, rather than isolated in buckets, word travels fast.   Weisman quotes John Feehery, a former House Republican leadership aide, as saying: “… the Internet world, the social media world especially, can reach people in ways we never dreamed of before.”(p.2)

It also shows how fast politicians’ ideologies move when they fear losing votes.

In my mind, the article leaves out some critical information about the proposed legislation of both the House and Senate bills.    How do the proposed bills define things like: what is ‘fair use,’  who is responsible for ‘violations,’ who handles enforcement and assigns penalties, and the bigger question is who gets to decide all this.  Will enforcement allegedly aimed at the producer and distributor work its way down the entire food chain à la Napster?  (Ask yourself how they are going to find out if you have pirated material on your computer.)

At a time when Congress supports the Patriot Act, I’m not willing to trust them to protect individual rights of privacy and due process.  Beyond that, the financial burden of the proposed onus of self-policing on providers and sites means that, like with Sarbannes Oxley, only the largest can afford to comply, effectively raising the hurdle on competition. That’s no problem if you’re Disney. Not so good for the rest of us.

Weisman also includes these remarks by former Senator and now chairman of the motion picture lobby, Christoper Dodd*: “… Internet companies might well change Washington, but not necessarily for the better with their ability to spread their message globally, without regulation or fact-checking.” (p.1)

I don’t fear the ability of the Internet to spread a message globally, I celebrate it.  And, frankly, I’d like to be in charge of my own fact-checking, given the government’s record.  SOPA and PIPA may be stalled at present, thanks to the outpouring of netizens.  But that doesn’t guarantee there won’t be an end run that starts us down the slippery slope of the erosion of individual rights, particularly when Congress is proposing legislation designed to control something that is continually evolving and taking business models with it.  Not to mention that fact that most legislators don’t appear to understand social technologies, if continual viral ‘oops’ are any indication.   On the other hand, this won’t go quietly into the night, nor should it.  Theft is wrong, whether it’s IP or rights.  And you have to give snaps to the guys who proposed the alternative Online Protection and Enforcement of Digital Trade Act (OPEN).  Politicians may not understand the new media environment, but they do get the persuasive power of framing a message in this heated debate.  The alternative  bill designed to control content has the acronym of ‘OPEN’.

—

*While we’re on the subject of legislation, am I the only one who thinks ex-legislators should be prohibited from becoming lobbyists?

  • Facebook
  • Twitter
  • Reddit
  • LinkedIn
  • E-Mail

About The Author

Pamela Rutledge, PhD, MBA is the Director of the Media Psychology Research Center. A consultant, author, speaker, and professor, she consults on a variety of media projects developing audience engagement and brand storytelling strategies.

Leave a reply

Your email address will not be published. Required fields are marked *

This site uses Akismet to reduce spam. Learn how your comment data is processed.

FOR THE PRESS

Dr. Pam Rutledge, media psychologistDr. Pamela Rutledge is available to reporters for comments on the psychological and social impact of media and technology on individuals, society, organizations and brands.  pamelarutledge@gmail.com

SEARCH THE SITE

RECENT POSTS

  • The Legacy of Daytime Talk Shows Lives in Your Feed
  • Oprah's High Road: Diverging Paths in Daytime Talk Shows
  • Daytime Talk Shows: Why We Couldn’t Look Away
  • FAFO Parenting: Letting Kids Learn the Hard Way
  • Meta Is Using Your AI Chats to “Personalize Your Experience”

MEDIA PSYCHOLOGY RESEARCH

The Media Psychology Research Center (MPRC) is an independent research organization directed by Dr. Pam Rutledge.  Read about MPRC at www.mprcenter.org.

CONSULTING PROJECTS

Dr. Rutledge consults on a variety of media projects using psychology to translate data into human behavior for powerful results.

  • Parenting in a Digital World webinar series
  • Persona Development for audience segmentation
  • Fan and Audience Engagement: Identifying audience narratives to satisfy needs
  • Brand Storytelling: Supercharging brand meaning

RECENT POSTS

  • The Legacy of Daytime Talk Shows Lives in Your Feed
  • Oprah's High Road: Diverging Paths in Daytime Talk Shows
  • Daytime Talk Shows: Why We Couldn’t Look Away
  • FAFO Parenting: Letting Kids Learn the Hard Way
  • Meta Is Using Your AI Chats to “Personalize Your Experience”

SEARCH

Content copyright Pamela Rutledge 2026.