DR. PAM | MEDIA PSYCHOLOGIST
THE PSYCHOLOGY OF DIGITAL BEHAVIORS
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      • Data Strategy: Listen to Your Consumers’ Stories
      • The Psychology of Story
  • Archives
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DR. PAM | MEDIA PSYCHOLOGIST
  • Home
  • Blog
  • About
    • About Dr. Pamela Rutledge
    • Media Psychology
      • What Is A Media Psychologist?
      • 8 Reasons Why We Need Media Psychology
      • Careers in Media Psychology
      • Example Careers in Media Psychology
      • Media Psychology at Fielding Graduate University
      • Positive Media Psychology
    • MPRC
      • Media Psychology Research Center
    • Media Psychology Review
  • Consulting
    • Speaking & Consulting
    • Audience Engagement: Why Use Personas?
      • How to Build a Persona
    • Adapting to Change
    • Transmedia Storytelling
      • Storytelling Across Platforms
      • Transmedia Storytelling Starts with the Power of Story
      • Our Transmedia World
      • Transmedia Case Study: The Three Little Pigs
      • Transmedia Storytelling Workshop
  • Story Power
    • Brand Storytelling
    • Storytelling: Brands, Entertainment & Organizations
      • Storytelling for Organizations
      • Core Story: Case Study
  • In the News
    • Press Quotes & Interviews 2022-2025
    • 2021-2019
    • 2018-2016
    • 2016-2017
    • 2015-2013
    • 2012 & EARLIER
    • Video Interviews & Webinars
  • Resources
    • Mindful Media & Digital Literacy
      • Positive Media Psychology
      • Benefits of Video Games Part 1
      • Benefits of Video Games Part 2
      • Benefits of Video Games Part 3
      • Becoming Mindful: Exercises
      • Mindful Media Journal
    • Academic Materials
      • Media Psychology Syllabus 2021
      • Media Psychology Syllabus 2012
      • Media Psychology Syllabus 2015
    • Articles
      • Persuasion & Augmented Reality
      • Psychology of Transmedia Engagement
      • Theories of Attention
      • The Psychology of Color
      • Website Design: How to Use Psych Theory
      • Data Strategy: Listen to Your Consumers’ Stories
      • The Psychology of Story
  • Archives
  • Contact

About Pamela Rutledge

Pamela Rutledge, PhD, MBA is the Director of the Media Psychology Research Center. A consultant, author, speaker, and professor, she consults on a variety of media projects developing audience engagement and brand storytelling strategies.

Rebranding Nigeria in Global Brains

Nigeria has recently embarked on a rebranding effort to improve their image worldwide.  Global perceptions are important in attracting the kinds of things an emerging economy needs to improve the... read more →
  • April 10, 2009
  • Pamela Rutledge
  • 4 Comments

Brain Plasticity and Adapting to Change

This is a great clip from "On the Brain" with Dr. Michael Merzenich interviewing Dr. Bruce Wexler. Wexler wrote the book Brain and Culture —one of my favorites.  In this... read more →
  • April 6, 2009
  • Pamela Rutledge
  • No Comments

What Does a Media Psychologist Do?

I get a lot of questions about career paths in media psychology, particularly among those thinking of pursuing a degree in the field. I certainly empathize with that confusion--and the... read more →
  • April 5, 2009
  • Pamela Rutledge
  • No Comments

News MediaScape Summary

Pew Internet and American Life project recently posted a slideshow that summarizes their findings of the changes in the News MediaScape. There's no sound but the charts and graphics tell... read more →
  • April 2, 2009
  • Pamela Rutledge
  • No Comments

Why LinkedIn Works

People are doing lots of things in response to job losses in the current economy, so what makes LinkedIn remarkable? Joining this type of network is a trend I expect... read more →
  • March 29, 2009
  • Pamela Rutledge
  • No Comments
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FOR THE PRESS

Dr. Pam Rutledge, media psychologistDr. Pamela Rutledge is available to reporters for comments on the psychological and social impact of media and technology on individuals, society, organizations and brands.  pamelarutledge@gmail.com

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RECENT POSTS

  • The Legacy of Daytime Talk Shows Lives in Your Feed
  • Oprah's High Road: Diverging Paths in Daytime Talk Shows
  • Daytime Talk Shows: Why We Couldn’t Look Away
  • FAFO Parenting: Letting Kids Learn the Hard Way
  • Meta Is Using Your AI Chats to “Personalize Your Experience”

MEDIA PSYCHOLOGY RESEARCH

The Media Psychology Research Center (MPRC) is an independent research organization directed by Dr. Pam Rutledge.  Read about MPRC at www.mprcenter.org.

CONSULTING PROJECTS

Dr. Rutledge consults on a variety of media projects using psychology to translate data into human behavior for powerful results.

  • Parenting in a Digital World webinar series
  • Persona Development for audience segmentation
  • Fan and Audience Engagement: Identifying audience narratives to satisfy needs
  • Brand Storytelling: Supercharging brand meaning

RECENT POSTS

  • The Legacy of Daytime Talk Shows Lives in Your Feed
  • Oprah's High Road: Diverging Paths in Daytime Talk Shows
  • Daytime Talk Shows: Why We Couldn’t Look Away
  • FAFO Parenting: Letting Kids Learn the Hard Way
  • Meta Is Using Your AI Chats to “Personalize Your Experience”

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