DR. PAM | MEDIA PSYCHOLOGIST
THE PSYCHOLOGY OF DIGITAL BEHAVIORS
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      • Theories of Attention
      • The Psychology of Color
      • Website Design: How to Use Psych Theory
      • Data Strategy: Listen to Your Consumers’ Stories
      • The Psychology of Story
  • Archives
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DR. PAM | MEDIA PSYCHOLOGIST
  • Home
  • Blog
  • About
    • About Dr. Pamela Rutledge
    • Media Psychology
      • What Is A Media Psychologist?
      • 8 Reasons Why We Need Media Psychology
      • Careers in Media Psychology
      • Example Careers in Media Psychology
      • Media Psychology at Fielding Graduate University
      • Positive Media Psychology
    • MPRC
      • Media Psychology Research Center
    • Media Psychology Review
  • Consulting
    • Speaking & Consulting
    • Audience Engagement: Why Use Personas?
      • How to Build a Persona
    • Adapting to Change
    • Transmedia Storytelling
      • Storytelling Across Platforms
      • Transmedia Storytelling Starts with the Power of Story
      • Our Transmedia World
      • Transmedia Case Study: The Three Little Pigs
      • Transmedia Storytelling Workshop
  • Story Power
    • Brand Storytelling
    • Storytelling: Brands, Entertainment & Organizations
      • Storytelling for Organizations
      • Core Story: Case Study
  • In the News
    • Press Quotes & Interviews 2022-2025
    • 2021-2019
    • 2018-2016
    • 2016-2017
    • 2015-2013
    • 2012 & EARLIER
    • Video Interviews & Webinars
  • Resources
    • Mindful Media & Digital Literacy
      • Positive Media Psychology
      • Benefits of Video Games Part 1
      • Benefits of Video Games Part 2
      • Benefits of Video Games Part 3
      • Becoming Mindful: Exercises
      • Mindful Media Journal
    • Academic Materials
      • Media Psychology Syllabus 2021
      • Media Psychology Syllabus 2012
      • Media Psychology Syllabus 2015
    • Articles
      • Persuasion & Augmented Reality
      • Psychology of Transmedia Engagement
      • Theories of Attention
      • The Psychology of Color
      • Website Design: How to Use Psych Theory
      • Data Strategy: Listen to Your Consumers’ Stories
      • The Psychology of Story
  • Archives
  • Contact

About Pamela Rutledge

Pamela Rutledge, PhD, MBA is the Director of the Media Psychology Research Center. A consultant, author, speaker, and professor, she consults on a variety of media projects developing audience engagement and brand storytelling strategies.
From Left to Right: Scott Sobel, Dr. June Wilson, Dr. Jerri Lynn Hogg, Dr. Bernie Luskin, Dr. Jon Cabiria, Dr. Pamela Rutledge

Media Psychology: The ‘Field Whose Time Has Come’ Makes it to Times Square

Dr. Bernie Luskin founded the very first media psychology doctoral program in the United States (and possibly even the whole world) at Fielding Graduate University. In his time at Fielding,... read more →
  • August 25, 2011
  • Pamela Rutledge
  • No Comments

Transmedia Storytelling Raises Awareness in OCD Campaign

Stories are powerful things. The International OCD Foundation is putting transmedia storytelling to work in its new campaign to raise awareness and overcome stereotypes about Obsessive Compulsive Disorder (OCD) called... read more →
  • August 22, 2011
  • Pamela Rutledge
  • 1 Comment

Missouri Takes Aim at Facebook: Who Are We Protecting?

Social media and Facebook in particular are an emotional powder keg these days. From anxieties over stalking and child abuse to the potential for terrorism and social unrest, social networking... read more →
  • August 20, 2011
  • Pamela Rutledge
  • No Comments

Us versus Them? It’s Time for “We’re All in This Together”

The in-flight safety message on a recent Virgin America flight ended with a clever info-cartoon intended to raise awareness of how obnoxious airplane behavior impacts everyone on the flight called... read more →
  • August 18, 2011
  • Pamela Rutledge
  • 2 Comments

Vote for Me @SxSW 2012 Panel Picker: Brains, Games & Design

SxSW (South By Southwest or 'South By' if you're on a first name basis), is a music, film, and interactive media conferences held annually in Austin, Texas.  It is more... read more →
  • August 16, 2011
  • Pamela Rutledge
  • No Comments
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FOR THE PRESS

Dr. Pam Rutledge, media psychologistDr. Pamela Rutledge is available to reporters for comments on the psychological and social impact of media and technology on individuals, society, organizations and brands.  pamelarutledge@gmail.com

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RECENT POSTS

  • The Legacy of Daytime Talk Shows Lives in Your Feed
  • Oprah's High Road: Diverging Paths in Daytime Talk Shows
  • Daytime Talk Shows: Why We Couldn’t Look Away
  • FAFO Parenting: Letting Kids Learn the Hard Way
  • Meta Is Using Your AI Chats to “Personalize Your Experience”

MEDIA PSYCHOLOGY RESEARCH

The Media Psychology Research Center (MPRC) is an independent research organization directed by Dr. Pam Rutledge.  Read about MPRC at www.mprcenter.org.

CONSULTING PROJECTS

Dr. Rutledge consults on a variety of media projects using psychology to translate data into human behavior for powerful results.

  • Parenting in a Digital World webinar series
  • Persona Development for audience segmentation
  • Fan and Audience Engagement: Identifying audience narratives to satisfy needs
  • Brand Storytelling: Supercharging brand meaning

RECENT POSTS

  • The Legacy of Daytime Talk Shows Lives in Your Feed
  • Oprah's High Road: Diverging Paths in Daytime Talk Shows
  • Daytime Talk Shows: Why We Couldn’t Look Away
  • FAFO Parenting: Letting Kids Learn the Hard Way
  • Meta Is Using Your AI Chats to “Personalize Your Experience”

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Content copyright Pamela Rutledge 2026.