DR. PAM | MEDIA PSYCHOLOGIST
THE PSYCHOLOGY OF DIGITAL BEHAVIORS
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      • The Psychology of Story
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DR. PAM | MEDIA PSYCHOLOGIST
  • Home
  • Blog
  • About
    • About Dr. Pamela Rutledge
    • Media Psychology
      • What Is A Media Psychologist?
      • 8 Reasons Why We Need Media Psychology
      • Careers in Media Psychology
      • Example Careers in Media Psychology
      • Media Psychology at Fielding Graduate University
      • Positive Media Psychology
    • MPRC
      • Media Psychology Research Center
    • Media Psychology Review
  • Consulting
    • Speaking & Consulting
    • Audience Engagement: Why Use Personas?
      • How to Build a Persona
    • Adapting to Change
    • Transmedia Storytelling
      • Storytelling Across Platforms
      • Transmedia Storytelling Starts with the Power of Story
      • Our Transmedia World
      • Transmedia Case Study: The Three Little Pigs
      • Transmedia Storytelling Workshop
  • Story Power
    • Brand Storytelling
    • Storytelling: Brands, Entertainment & Organizations
      • Storytelling for Organizations
      • Core Story: Case Study
  • In the News
    • Press Quotes & Interviews 2022-2025
    • 2021-2019
    • 2018-2016
    • 2016-2017
    • 2015-2013
    • 2012 & EARLIER
    • Video Interviews & Webinars
  • Resources
    • Mindful Media & Digital Literacy
      • Positive Media Psychology
      • Benefits of Video Games Part 1
      • Benefits of Video Games Part 2
      • Benefits of Video Games Part 3
      • Becoming Mindful: Exercises
      • Mindful Media Journal
    • Academic Materials
      • Media Psychology Syllabus 2021
      • Media Psychology Syllabus 2012
      • Media Psychology Syllabus 2015
    • Articles
      • Persuasion & Augmented Reality
      • Psychology of Transmedia Engagement
      • Theories of Attention
      • The Psychology of Color
      • Website Design: How to Use Psych Theory
      • Data Strategy: Listen to Your Consumers’ Stories
      • The Psychology of Story
  • Archives
  • Contact

About Pamela Rutledge

Pamela Rutledge, PhD, MBA is the Director of the Media Psychology Research Center. A consultant, author, speaker, and professor, she consults on a variety of media projects developing audience engagement and brand storytelling strategies.

The Brain is Hardwired to Doomscroll: Can You Stop It?

According to Miriam Webster, doomscrolling and doomsurfing are new terms that describe continuous scrolling or surfing through negative news, even when it is depressing, demoralizing, distressing, or painful. Many people... read more →
  • June 10, 2020
  • Pamela Rutledge
  • No Comments
Coronavirus news overload can increase fear and anxiety

The New FOMO: What is the Impact of Coronavirus News Overload?

Last week we were worried about the negative impact of cellphone overuse.  Now we’re worried about staying employed, entertained and connected.  It’s funny how a little pandemic shifts your opinion. ... read more →
  • March 25, 2020
  • Pamela Rutledge
  • No Comments
Global pandemic

5 Lessons Brands Can Learn From ‘Contagion’​

'Contagion’ is now the second most-streamed movie behind Harry Potter.  Why watch a show that scares us when we have a pandemic in real life? Because thrillers and horror movies can increase feelings of... read more →
  • March 20, 2020
  • Pamela Rutledge
  • No Comments

DataViz: See the Importance of Social Distancing

I'm a big fan of data visualization because mages can make complex things compelling. Few things are more complex than the wide-reaching implications of a pandemics like COVID-19. An article... read more →
  • March 15, 2020
  • Pamela Rutledge
  • 1 Comment
Talk to Kids about Coronavirus

12 Things Parents Should Know When Talking To Kids About Coronavirus

Trying to get answers makes us feel safer.  This isn’t just true of adults.  It’s true for kids, too.  That’s why it’s important to talk with kids during times of crisis and uncertainty.  ... read more →
  • March 14, 2020
  • Pamela Rutledge
  • No Comments
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FOR THE PRESS

Dr. Pam Rutledge, media psychologistDr. Pamela Rutledge is available to reporters for comments on the psychological and social impact of media and technology on individuals, society, organizations and brands.  pamelarutledge@gmail.com

SEARCH THE SITE

RECENT POSTS

  • The Legacy of Daytime Talk Shows Lives in Your Feed
  • Oprah's High Road: Diverging Paths in Daytime Talk Shows
  • Daytime Talk Shows: Why We Couldn’t Look Away
  • FAFO Parenting: Letting Kids Learn the Hard Way
  • Meta Is Using Your AI Chats to “Personalize Your Experience”

MEDIA PSYCHOLOGY RESEARCH

The Media Psychology Research Center (MPRC) is an independent research organization directed by Dr. Pam Rutledge.  Read about MPRC at www.mprcenter.org.

CONSULTING PROJECTS

Dr. Rutledge consults on a variety of media projects using psychology to translate data into human behavior for powerful results.

  • Parenting in a Digital World webinar series
  • Persona Development for audience segmentation
  • Fan and Audience Engagement: Identifying audience narratives to satisfy needs
  • Brand Storytelling: Supercharging brand meaning

RECENT POSTS

  • The Legacy of Daytime Talk Shows Lives in Your Feed
  • Oprah's High Road: Diverging Paths in Daytime Talk Shows
  • Daytime Talk Shows: Why We Couldn’t Look Away
  • FAFO Parenting: Letting Kids Learn the Hard Way
  • Meta Is Using Your AI Chats to “Personalize Your Experience”

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Content copyright Pamela Rutledge 2026.