Media psychology is powerful
Technologies change. People don’t. Media psychology delivers the ‘why.’ Success in media design, development and messaging is about using psychology, whether you’re creating commercial projects or advocating for social change. I consult with companies on a variety of media projects because applying the fundamentals of media psychology gets powerful results. For more information, please contact me.
Recent projects include:
- Constructing transmedia brand stories
- Transitioning brand archetypes
- Building a consumer narrative
- Engaging and developing your audience
- Applying neuroscience to design
- Learning to parent in a mobile world
- Behavior change using selfies and wearables
What is media psychology?
Media psychology is the application of psychological theory and research to media and technology use, development and impact. My model deconstructs human experience into three main areas: cognition, emotion and what we can’t see (biological and neurological impact). For a longer explanation, contact me.
Interview: The psychology of the #selfie
Dr. Pamela Rutledge joined host Larry Mantle on February 11, 2014
Interview: Selfies: Narcissism, Insecurity or Self Expression?
Dr. Pamela Rutledge joined hosts Michelle King Robson and Dr. Pamela Peeke, MD on January 9, 2014 to talk Selfies.