Social Networks: What Maslow Misses

Maslow's Hierarchy

Maslow’s hierarchy of needs model, developed in 1948, resonated across many disciplines, from business, technology and education to its field of origin, psychology. It spoke to potential and to positive conceptualizations of human motivation. As popular and widely applied as this model has been, … [Read more...]

Unlikely Heroes: Resilience with a Dragon Tattoo

2011-10-24-lisbeth-salander-rooney-mara

Hollywood's remake of the film from the bestseller "The Girl with the Dragon Tattoo"is scheduled for release just before Christmas. It comes on the heels of the 2009 Swedish film versions of the Stieg Larsson's Millenium Triology*. While not exactly family fare, I loved Larsson's books and I'm not … [Read more...]

Transmedia Storytelling: Only As Good As the Story

adj noun

We need a new name for 'transmedia storytelling'. It seems like all the excitement about big transmedia storytelling projects has made it the buzz term du jour. But somehow, in all that excitement, the fundamentals have become obscured. It's important to remember that in 'transmedia storytelling,' … [Read more...]

Transmedia Storytelling Webinar Receives 2011 IMA Award

crop webinar trophy

The webinar Dr. Bonnie Buckner and I developed for UCI Extension, “The Power of Transmedia Storytelling: Persuasive Communications Across Emerging Technologies,” won the best webinar content award from the Internet Marketing Association. We created it for the course we teach on Transmedia … [Read more...]

Media Psychology: The ‘Field Whose Time Has Come’ Makes it to Times Square

From Left to Right: Scott Sobel, June Wilson, Jerri Lynn Hogg, Bernie Luskin, John Cabiria, Pamela Rutledge

Dr. Bernie Luskin founded the very first media psychology doctoral program in the United States (and possibly even the whole world) at Fielding Graduate University.   In his time at Fielding, I'll bet I  heard Bernie say “media psychology is a field whose time has come” at least a hundred … [Read more...]