Media Psychology Matters: The Psychology of Media & Technology
The in-flight safety message on a recent Virgin America flight ended with a clever info-cartoon intended to raise awareness of how obnoxious airplane behavior impacts everyone on the flight called “We’re all in this together.” This is a message in short supply today. We should take a cue … [Read more...]
Trends matter in audience profiling. Even a social or politically-based trend impacts messaging on a micro-level. Some trends are more directly applicable to audience profiling than others depending upon what audience you are trying to reach. Social trending is particularly important because … [Read more...]
It's hard (for me anyway) to not continually reflect on technology and emerging behaviors--and how that cycle manifests in the next technological development. I was reading Citizen Marketers today and the authors mentioned McLuhan’s remarks about the political changes resulting from the … [Read more...]
I had a question from a reporter this morning about post-election withdrawal. What are all those people who have been “addicted” to websites, TV, and text messaging to follow the election going to do with themselves? Call me an optimist, but I don’t think it’s going to be a problem. … [Read more...]
Dr. Pamela Rutledge is available to the press for comments and analysis of the impact of technology and social media use on individuals, business strategy, and society.
Contact: prutledge@mprcenter.org
