Augmented reality describes the process of using technology to overlay virtual information onto the real world to ‘augment,’ or add value, to our experience. Augmented reality applications are unique in... read more →
Two distinct trends – one is sticky, the other is not. A look at the psychology behind the momentum. Not that it’s a competition, but two distinct trends have emerged... read more →
iPad 4.0? I'm ready now! Gary Hayes sent me the link to his video on YouTube illustrating the augmented reality (AR) experience would be on an iPad-sized screen. It is... read more →
Previously published on Psychology Today.com "Positively Media" ---------- Sometimes when new technology is introduced, you get a glimpse of the future.... read more →
Prosocial Augmented Reality: Celebrating Youth Achievement Where you look matters. Media producers count eyeballs and show you what you will watch. Let’s celebrate achievement, such as the fifth grade chorus... read more →
Dr. Pamela Rutledge is available to reporters for comments on the psychological and social impact of media and technology on individuals, society, organizations and brands.