Dr. Pamela Rutledge


Pam is Director of the Media Psychology Research Center.

Look for Pam's blog "Positively Media" on PsychologyToday.com.

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Research Survey Launched: Social Media Profiles and Influence on Body Image

Social media has changed how people get information and communicate in many ways. We are not just consumers of media. With social media and new technology and tools, we also can easily make, change, and share media.

There are images everywhere generated by commercial activity and a wealth of research looking at the impact [...]

Prosocial Augmented Reality: Celebrating Youth Achievement

Where you look matters. Media producers count eyeballs and show you what you will watch. Let’s celebrate achievement, such as the fifth grade chorus from Staten Island, instead of spending our time and money consuming media about outliers, like LeBron James’ basketball contract, or irresponsibility and bad behavior, like Lindsay Lohan’s substance problems and jail sentence. It’s time we started exercising our power through viewing choice and putting the powers of emerging media technologies to work promoting the behaviors we want to see in the media for our kids to emulate–not those we can’t help but see or wish we hadn’t. Let’s use the excitement and engagement of emerging technologies—such as augmented reality—for prosocial ends.

We are long overdue to take some responsibility for the media content we choose to support. Let your eyeballs, remotes and wallets do the talking instead of your mouth. Media has to potential to create images for aspiration and inspiration, not in looks, but in substance. We can choose to support media technologies that affirm what we want to be as individuals and as a society, instead of looking for others to blame for what “media does to us.” Believe me, media outlets pay lots of attention to how you cast your eyeballs. Continue reading Prosocial Augmented Reality: Celebrating Youth Achievement

Media Psychology: No Easy Answers (or Careers)

I frequently get requests for information about how to pursue interests in the field of media psychology. I am always honored to represent the field and share my views and advice. The following is typical of several letters I have received recently.

I am currently completing my last year as an undergraduate in psychology. [...]

Social Media Addiction: Engage Brain Before Believing

Previously published in Psychology Today “Positively Media.”

When you see the headlines about social media addiction, take a deep breath. Exhale. I know this sounds radical, but don’t go by the news articles. Find the actual study and read it. Don’t just read the results; see how the researchers define what they are measuring. [...]